Infographic: Top Digital Branding Trends for 2015
Digital branding is higher stakes than traditional branding. In previous years, when someone didn’t like your marketing campaign or TV commercial, they would simply make an unkind remark to another person and move on. Today, when someone doesn’t like your marketing campaign or TV commercial, you’ll hear about it on most of the social networks.
If branding isn’t a concern for your small business, it should be. 2015 will be ending in a few weeks and if your small business had a digital presence, but didn’t brand it correctly, this may be one of the reasons why your business didn’t stand out in the crowd online. In short, you need to be aware of the digital branding trends to stay ahead of the curve.
Our infographic below identifies 10 key branding trends as the most promising to show measurable results for businesses in 2015. While some of them may seem a little improbable, many of them can be implemented by businesses of any size and industry.
Where To Focus Your Digital Efforts
Technology is ever-changing and moves fast. In fact, every year, there are tech advances, better smartphones, hot social media apps that promise to transform your digital marketing.
Don’t worry, you don’t have to dive into all of the 10 marketing trends noted on the above infographic. Instead, start by doing some deep research on each and decide which ones are best for your business. Picking the tools that best fit your customers will be easier to incorporate them into your digital marketing strategy. After that, pick one to start with.
When you’re comfortable with one of the new trends in digital marketing, start experimenting with others. And above all, have fun growing your business or explore prioritizing your marketing services.
Hazel Burgess
FOUNDER/SEO DIRECTOR
Hazel is the Founder & SEO Director at Envisager Studio, a premier website design agency specializing in WordPress website design, development and internet marketing. In her spare time, she writes about search engine optimization, website design, and internet marketing.
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